Were you Born this Way?? New Harley Ads

Born to be Wild? Check out these Harley Davidson ads that have been circulating the net lately. I love the kid who just keeps on sticking those tats till his sleeve is full. The baby cutting his own umbilical cord is borderline gross to me, whaddyou think??

The Harley-Davidson ads were created by advertising agency Momapropaganda in Brazil and it features a young boy as well as a newborn as they illustrate what the Harley spirit truly is. The accompanying copy “Harley spirit. You’re born with it” captures the essence of the images in simple yet wildly effective ways.